Aviva is expanding its relationship with Right Choice Insurance Brokers, the motor insurance specialist within Lucida Group.

The new 12-month deal builds on a long-standing relationship with the Romford-based business by adding an arrangement to provide non-standard motor cover for its personal lines customers.

Commenting on the deal, David Skinn, Aviva Distribution Director, said:

“It is great news that we are expanding our partnership with Right Choice. We already have a strong relationship - having underwritten motor cover with them for a number of years. This builds on our shared success and further demonstrates our commitment to growth through our personal lines business.”

Darren Joseph, Managing Director at Right Choice Insurance Brokers Limited, added:

“Right Choice has an established relationship with Aviva so we are thrilled to build on it with this deal for non-standard motor. Building on our partnership with Aviva is great as it gives our customers confidence and the broker support we get from Aviva means we can deliver policies to suit more complex needs at the pace and with the quality service our customers expect. This will enable us to consistently provide good outcomes for our customers in this challenging sector of the market.”